No chat window. A real conversation.
Train negotiations with an AI that speaks, reacts and negotiates like a real person — not like a script.
Texts on this page were partly created with AI assistance.All content was reviewed by Jörg Köck and Ribanna Dittrich.
- 200+
- NI enterprise clients
- 16
- Negotiation personalities
- 10+
- measured skills
Train against dominant buyers, hesitant analysts or impulsive negotiators: Freya adapts like your real counterpart.
Objectively measured, continuously improved: like a chess Elo rating, but for negotiating.
No textbook examples: train on cases from your industry and your daily negotiations.
Freya is your sparring partner. Nobody is watching, nobody judges you in front of your boss.
Real-time spoken sessions with an AI counterpart that listens, pushes back, and adapts.
Choose the personality profile (DISC-based) and the difficulty of your counterpart, from friendly to professional hardliner.
Words-per-minute, sentiment, talk-listen ratio, and small-talk handling — as it happens.
Per-dimension scores, transcript-anchored quotes, and the three things to fix next time.
Built for the teams that negotiate every week
Discounts given away early, closes that slip, price defended with feeling instead of structure.
Price defense, objection handling, multi-issue packages against a counterpart you set to hardliner.
Measured on anchoring, concession pattern and close discipline.
Supplier increases accepted under time pressure, single-issue haggling, no rehearsed BATNA.
Annual contracts, index clauses, supply-security trades, escalation with a tough account manager.
Measured on value creation, tactic defense and process control.
Salary and exit conversations that turn emotional, inconsistent positions across managers.
Offer talks, salary reviews, restructuring conversations with calibrated difficulty.
Measured on tactical communication and interest-based framing.
These images were fully generated using AI.
Logos and references from negotiation trainings delivered by the Freya founding team before product launch.
Freya's foundations were developed together with the University of St. Gallen, Prof. Christoph Hilger and the core expertise of our CEO Dipl.-Ing. Jörg Köck, and were built by Ribanna Dittrich (PhD) and her team.
Like a video game — but for real skills
Start with a calibration scenario. Freya identifies your strengths and weaknesses across 10 negotiation skills.
Pick the skill that challenges you most. Practice with scenarios built specifically to level up that skill.
Your NELO rises with every session. Unlock new skills and higher levels — visible progress as motivating as an achievement system.
Every session delivers evidence, not opinions
Freya scores every conversation against a fixed negotiation rubric and shows you exactly which moment made the difference. Always the same rubric — so your progress stays comparable over time.
You hold a real conversation with Freya, like with a real counterpart.
Freya recognises what you say and do. Every move, every reaction, every moment that shapes the outcome.
No gut feeling, no vague critique: you get a score and see exactly which moment made you stronger or weaker.
Like an Elo rating in chess, but for negotiating. A number that only moves with real performance — comparable across every session.
How well you walk in and set the first number.
Whether you find extra value for both sides.
How you secure your fair share.
How you ask, listen and steer information.
How you respond to pressure tactics.
How cleanly you get to the close.
For teams too: averages and trends per team, so the training budget lands where the gap is.
Decades of negotiation practice, translated into a product
Jörg is a negotiation innovator, entrepreneur and founder of Negotiation Intelligence AG, based in Lucerne. With over 30 years of experience in leadership and negotiation training, he is the bestselling author of “Der Preis ist zu hoch” and a sought-after keynote speaker. At NI he combines strategic clarity with emotional intelligence, building Freya as an AI-powered negotiation simulation platform.
Ribanna brings extensive teaching and learning experience from eight years of academic training at British universities. At NI – Negotiation Intelligence she ensures smooth collaboration and delivery across all projects, acting as Team Lead and Product Owner in every area that drives NI's mission forward.
Manahil brings 6 years of experience in marketing strategy, content and digital communication across international markets. At NI – Negotiation Intelligence, she shapes the brand's marketing and digital presence while translating complex ideas around negotiation and AI into clear and engaging communication across campaigns, content and digital channels.
Christoph is a professor of media-specific speech, as well as a speaker, actor and coach. He trains and coaches professionals and executives in voice, rhetoric and body language. At NI – Negotiation Intelligence he is the specialist for non-verbal communication, high-impact presentations, voice training and body language. The practical application of his expertise is built into Freya.
Negotiation practitioners who built the trainer they wanted
Structured, measurable and continuously improving negotiation capability in every organisation.
We enable organisations and people to negotiate smarter every day. Negotiation should no longer depend on individual talent, intuition or reactive decisions — it should become a system-driven function that creates consistent, scalable business impact.
Uniting human expertise, emotional intelligence and AI in one system.
Our mission is to enable professionals to prepare better, decide smarter and negotiate with clarity and control — turning a one-off event into a continuous performance system.
EU hosting, GDPR and EU AI Act alignment, DPA on request, and role-based access for team admins.
What teams ask before rolling out
In the EU. Sessions, transcripts and feedback stay inside the platform; a data processing agreement is available on request.
English and German — the scenario, the counterpart and the feedback all follow the language your team works in.
Members join with a group code. Scenarios can be restricted to your team, and your own cases can be uploaded and used as training scenarios.
Aggregated team analytics — scores per rubric dimension and trends over time. Individual transcripts stay with the individual.
Yes. Team-restricted scenarios can be created from your real deals, including counterpart briefing, ZOPA and BATNA.
Per seat, with team tiers. See the pricing page, or contact us for a team quote.
Train your next negotiation today
Create an account and run your first scenario in minutes. No sales call required.